Meta Synchronisation & Redbox
As part of the Redbox Marketing tool, marketplaces can effectively target their preferred audiences. This includes both customers who have previously engaged with the marketplace and those who haven’t. This is made possible through the utilisation of Meta Synchronised Audiences.
Using Meta ads can help you target your desired audience to increase your order volume and attract new customers, you can target adverts to people who have or haven’t interacted with your business before. Meta offers many different types of advert targeting options, content types and tools that will help you achieve your goals. By using Meta’s advert customisation tools you can make your content stand out and reach the right people. Meta includes adverts across Facebook and Instagram.
To enable you to target adverts to your existing customers (retargeting a custom audience) or to reach customers who are similar to your highest performing current customers (lookalike audiences), you can use our Meta Audience Synchronisation tool, which will pull your Redbox customer information into a custom audience in Meta.
Please read our Meta Audiences & Ads for more information on how to get started.